Category

Welcome

Salesforce Summer Release’19 is ready to upgrade on Production

Get ready to update the production instance. After the Summer’19 Salesforce release, now production instance needs to upgrade. The Release Date for Summer ’19 will depend on the instance of Salesforce. However, the main dates are on May 18th, June 8th & 15th. To check the production instance upgrade date then head over to the…

Read article
Salesforce Summer’19 Release for Sandbox

Salesforce summer release’19 is making summer cool with some interesting features. Salesforce’s Summer’19 release dates depend on the customer Instance as usual. The feature released for Preview Sandbox first on May 3/4, 2019 and for non-preview type Sandboxes on June 14/15, 2019.(1) What’s new in the Summer Salesforce release?(2) Switching to the Lightning Experience: Salesforce…

Read article
RightWave Honored as a Super 30 Company by Silicon Review

RightWave has achieved another milestone. The company has jumped up and reached the list of Super 30 Companies of the Year 2018 in Silicon Review. After receiving the designation “Hot in Silicon Valley“ in 2016, Rightwave has now reached to the Top 30 companies. Anurag Khemka, President and CEO of RightWave, has been a pioneer in…

Read article
RightWave encourages B2B Marketers to reflect on 2018 as they plan 2019

Now that 2019 is well-started, RightWave wishes everyone a Happy, Prosperous and Successful Year ahead. RightWave also encourages B2B Marketers to look back and assess the successes and pitfalls from 2018. What remains unchanged is that B2B Marketing continues to be equally tricky and confusing. Although using top-of-the-line tools, resources, business practices and experience, companies still…

Read article
On-Demand: Data Quality Governance for B2B Marketing, Live soon: DQM extended to Sales

DQM is not just for B2B Marketing. Sales reaps major benefits. In this on-demand webinar, RIghtWave CEO and marketing automation pioneer Anurag Khemka outlines the importance to B2B Marketing of cleaning and expanding prospect and customer data files and creating a continuous process. Removing duplications and out-of-date, inaccurate information and adding new and correct data…

Read article
2019 Marketing Strategies

Another year is near to sum up and a brand new year is knockin’ at the door. And like all other things and areas, marketing also gets some new strategies and practices. The digital marketing field is so volatile and ever changing and as a marketer, we need to keep up the pace with it.…

Read article
Email Testing Tools: Vital Information for B2B email marketing

Not testing email will result in reduced click rates, wrong information, broken links, and/or spoiled content style resulting in damage to the company brand. According to Email on Acid “Many marketers do ad-hoc testing on just a couple clients or devices. Maybe they pop off a quick test to their Outlook.com account and their iPhone, and…

Read article
Unicorn Startup MongoDB cites Unifying Benefits of Eloqua and Salesforce.com

Marketing automation and CRM systems can act as central collection points for the myriad of systems sometimes found in a B2B marketing organization. This point was made explicit in a recent interview of Meagen Eisenberg, CMO for unicorn startup MongoDB. Speaking about the 28 different platforms MongoDB uses to track data and monitor traffic, Ms. Eisenberg said: “Eloqua is…

Read article