Reporting & Analytics
We understand that effective marketing starts with precise insights and data-driven decisions. Our Reporting & Analytics Services are designed to empower your marketing operations and core teams with the information they need to thrive. We enable them to make decisions that lead to growth and revenue.
On-Demand Reporting
No more struggling with complex reporting
tools. We provide you with comprehensive,
customized reports at your fingertips.
Access them live on our Marketing
Console or receive them periodically in
Excel format.
Data
Integration
Harness the potential of multiple data
feeds. Our services seamlessly combine
data from various sources, giving you a
holistic view for superior decision-making.
Dashboards
Get a real-time view of your marketing
performance with interactive
dashboards. Spot trends, identify
opportunities, and make informed
choices effortlessly.
Custom
KPIs
Your business is unique, and so are your
Key Performance Indicators. We tailor our
reports to suit your specific needs and
goals.
Multi-Touch Attribution
Unravel the full impact of your marketing
efforts. Our multi-touch attribution models
help you understand what works best at
every touchpoint.
Campaign
ROI
Prove your marketing ROI with
confidence. Our reports reveal the true
value your marketing brings to the sales
pipeline and company revenue.
Read the reviews
RightWave transformed our marketing operations. We don't have to manage employee absences, product training, and technical recruitment anymore.
Marketing Operations Head
Global SaaS Company
RightWave got our MarTech stack running, integrated and operational in less than four weeks to meet a highly anticipated and publicized launch date.
Marketing Head.
SaaS Startup
RightWave's audit and action plan were game-changers. They streamlined our marketing tech, improved data quality, and enhanced our team's capabilities.
Marketing Head
Global Software Company
FAQs
Reporting and Analytics are essential because they provide valuable insights into marketing performance. Without these functions, strategic planning becomes futile as businesses lack the data-driven decision-making necessary for success.
Marketing management is often under pressure to prove that the marketing budget contributes to the sales pipeline and company revenue. Reporting & Analytics services from RightWave enable businesses to track and measure marketing activities effectively, providing comprehensive reports that demonstrate ROI.
Yes, RightWave understands that each business is unique. Our reporting services are fully customizable to align with your specific Key Performance Indicators (KPIs) and goals.
RightWave has the capability to incorporate data from various sources, both online and offline. This includes interactions on your website, responses to email campaigns, tradeshow attendance, and more. Data from customer support centers, financial systems, SFA systems, or other corporate sources can also be integrated for a comprehensive prospect view.
Proper measurement and source tracking facilitate deeper analysis and business intelligence. By identifying successful marketing activities and optimizing spending, businesses can increase ROI and grow revenue effectively.
RightWave offers flexibility in report access. You can access reports live on the RightWave Marketing Console at any time, or receive them periodically in Excel format, whichever suits your convenience.
No, there’s no need for your marketing team to struggle with complicated reporting tools. RightWave provides the reports and handles all the complexities, ensuring you receive actionable business intelligence without the hassle.
Absolutely! RightWave’s comprehensive reports and charts provide marketing management with actionable insights. This enables you to make informed decisions, plan for the future, and make mid-course corrections to achieve marketing goals effectively.
RightWave provides a wide range of detailed and deep reporting templates. These templates can be tailored to suit your specific business needs, providing you with the most relevant and meaningful insights.