GPT-5: What Marketing Operations Teams Need to Know

The arrival of GPT-5 marks a turning point in how Marketing Operations (MOPS) teams can leverage AI for smarter, faster, and more reliable execution. While every new AI model release comes with excitement, this one deserves special attention—especially if you’ve been pushing the limits of GPT-4 or 4o in your day-to-day operations. At RightWave, we…