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September 30, 2019

B2B Marketing & Sales need and can achieve outstanding Data Quality Governance

Data Quality Governance benefits both B2B Marketing and B2B Sales. In only 45 minutes, marketers and sales professionals can learn about the disadvantages of databases with out-of-date, duplicated, and inaccurate information about prospects and customers. These can include severe legal penalties in several states and countries if privacy is invaded or unwanted communications sent. More…

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