June 16, 2020

A/B Testing Offers Great Value, Especially During Turbulent Times

Consider redoing all A/B tests. The Coronavirus pandemic has changed the needs of both companies and their customers. Therefore, companies must rethink their methods of marketing to customers. A/B testing is a valuable way for businesses to improve their customer reach. A/B testing occurs when a company changes one variable on an outlet of theirs,…

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