{"id":8998,"date":"2021-06-16T07:00:45","date_gmt":"2021-06-16T14:00:45","guid":{"rendered":"https:\/\/rightwave.com\/rwi\/?p=8998"},"modified":"2022-04-25T20:53:55","modified_gmt":"2022-04-25T20:53:55","slug":"global-gmail-incorrect-hard-bounce","status":"publish","type":"post","link":"https:\/\/rightwave.com\/rwi\/global-gmail-incorrect-hard-bounce","title":{"rendered":"Global Gmail Incorrect Hard Bounce"},"content":{"rendered":"<p>A global Gmail issue caused emails sent to valid Gmail email addresses incorrectly to bounce as invalid email addresses by Gmail servers. A catastrophic Gmail failure caused emails sent to Gmail to permanently fail and bounce. This was a global issue, and it affects all email service providers trying to send email to Gmail, not just a specific tool like Marketo, Hubspot, Sendgrid, etc. The error message from Gmail is the following:<\/p>\n<p><b>\u2018\u2019550-5.1.1 The email account that we tried to reach does not exist.\u2019\u2019<\/b><\/p>\n<p><b>Impact Timeframe:<\/b><\/p>\n<p>Although Google reported that the email bounce\/invalid issue occurred on 2020-12-14 from 14:16 PST to 16:38 PST and on 2020-12-15 from 11:38 PST to 15:57 PST, totaling 6 hours 41 minutes In a subset of Gmail users encountered email delivery issues. During this time, the service responsible for handling SMTP (Simple Mail Transfer Protocol) connections incorrectly responded by sending error emails to &#8220;@gmail.com&#8221; users. The error message indicated that the email address does not exist and, as a result, the affected emails were not delivered.<\/p>\n<p>Google confirms the issues with its services dashboard, writing at 1:30 PM PST that it affects&nbsp;a &#8220;large&#8221; number of users:<\/p>\n<p><b>&#8220;We\u2019re aware of a problem with Gmail affecting a significant subset of users. The affected users are able to access Gmail, but are seeing error messages, high latency, and\/or other unexpected behavior.&#8221;<\/b><\/p>\n<p>The leads would have an \u201cEmail Bounced\u201d activity with SubCategory=2003 and Category=2. In addition, they would see the following activities that were system triggered due to the Bounce Event.&nbsp; The \u201cEmail Invalid\u201d field was set to true and the \u201cEmail Invalid Cause\u201d was set to the Bounce Error Message from Gmail.<\/p>\n<p>Since it has the affected timeframe and the Category\/Subcategory values, the marketing automation system can construct a Workflow\/Automation in order to identify and correct the affected leads. For more information, <a href=\"https:\/\/rightwave.com\/rwi\/contactus\">contact RightWave<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A global Gmail issue caused emails sent to valid Gmail email addresses incorrectly to bounce as invalid email addresses by Gmail servers. A catastrophic Gmail failure caused emails sent to Gmail to permanently fail and bounce. This was a global issue, and it affects all email service providers trying to send email to Gmail, not&hellip;<\/p>\n","protected":false},"author":31,"featured_media":77888,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-8998","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-welcome","category-3","description-off"],"_links":{"self":[{"href":"https:\/\/rightwave.com\/rwi\/wp-json\/wp\/v2\/posts\/8998","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rightwave.com\/rwi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rightwave.com\/rwi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rightwave.com\/rwi\/wp-json\/wp\/v2\/users\/31"}],"replies":[{"embeddable":true,"href":"https:\/\/rightwave.com\/rwi\/wp-json\/wp\/v2\/comments?post=8998"}],"version-history":[{"count":1,"href":"https:\/\/rightwave.com\/rwi\/wp-json\/wp\/v2\/posts\/8998\/revisions"}],"predecessor-version":[{"id":77889,"href":"https:\/\/rightwave.com\/rwi\/wp-json\/wp\/v2\/posts\/8998\/revisions\/77889"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rightwave.com\/rwi\/wp-json\/wp\/v2\/media\/77888"}],"wp:attachment":[{"href":"https:\/\/rightwave.com\/rwi\/wp-json\/wp\/v2\/media?parent=8998"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rightwave.com\/rwi\/wp-json\/wp\/v2\/categories?post=8998"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rightwave.com\/rwi\/wp-json\/wp\/v2\/tags?post=8998"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}